Why The Best Agriculture Hashtags Just Don't Work

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The most popular agriculture hashtags nearly always fail to deliver. Reaching a wide audience of, say, dairy farmers with #teamdairy isn't going to happen.

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The most frequent users of these hashtags are ... other businesses also wanting to reach farmers. And farmers naturally shy away from business marketing. To track the difference for yourself run two similar posts/tweets with and without hashtags and compare the numbers of views for each. 

 

Some hashtags, like #Harvest202[x], are used around the English-speaking farming world, so English (and Spanish) language #agtags are globally the most popular. Less international languages are obviously the most country-specific.

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Regionally geographical agtags like #ranchlife or #Ausag are popular within their country or world region. Others like #corn or #soybeans use terms that are standard in some countries but not in others.

 

Simple agtags like #farming or #sheep are more global but are still language dependent, e.g. it can be #pigs or #swine or #cochons or #Schweine and so on. This listing uses a relative scale with the most-used agricultural hastag, #Agriculture, based at 100 and shows the top fifty most commonly used agriculture hashtags as compiled in an ongoing Social:Farmers social media marketing research project.

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Globally the most-used hashtags are: 

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